Why Loops - with Japna Sethi

View the recordings of the NYC Product Analytics Leaders' Meetup

There’s no doubt that in today’s data-driven digital landscape, the amount of raw data a product manager encounters on a daily basis is enormous. Analytical product managers and their team members alike spend hours upon hours, staring at dashboards analyzing data, as they pursue their “never-ending quest” in discovering valuable insights about how users interact with their product.

Taboola is one of the leading ad-tech platforms in the industry, serving over 360 billion content recommendations each month.

Colossyan leveraged Loops to redefine experimentation, track key product KPIs, and prioritize high-impact features. Learn how causal insights from Loops helped the team at Colossyan determine key steps in their AI video creation platform strategy.

A Loops-empowered R&D Team pinpoints the specific code release behind a core KPI change

A customer's own dashboards indicated their A/B test experiment variant was losing. Fortunately, they looked at the Loops validation analysis. Ultimately, it drove a 12% lift in Conversion to Paid