Deep, accurate causal insights

Be the Key
to Growth

With Loops causal insights you can identify your biggest opportunities to maximize your KPIs... try the Loops way

Built for every user

They promise insights, Loops delivers answers
We get straight to the Why — and the What to do next

We get straight to the Why — and the What to do next.
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Quickly see why a KPI is going down

Loops tracks and identifies when your KPIs are going down in real-time. No more spending hours trying to identify why. Loops shows you the root causes: changes in traffic, new feature releases and more.

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Causal Analysis

Loops proprietary causal inference models empower you to understand the why behind your KPIs. Purpose-built technology that analyzes every possible combination to pinpoint the most impactful opportunities hidden within your data.

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Finding hidden segments

We monitor all your KPIs, automatically identifying trends and anomalies and providing their root cause. We review all potential "explainers," such as marketing, product performance and bugs, seasonality, and others, then we rank the various reasons your KPI changed in order by the size of their impact on the KPI.

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Measure impact without A/B testing

Loops leverages causal inference models to simulate an A/B test and show you the impact of your actions, even with minimal traffic.

how Taboola used this feature to increase revenue
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See how user journeys impact your KPIs

Loops shows you hidden user journeys and funnels that lead users to convert or churn.

Closing the Loop on Hypotheses Prioritization
The primary advantage of Loops for us lies in the preliminary stage before execution – identifying hypotheses with a higher likelihood of success. Loops enables us to improve the success rate of product changes and allows us to concentrate on what truly matters.
Noa Kind Photo
Noa Kind
Senior Growth Product Manager
From a whole day
to less than an hour
Root Cause Insights from Loops Feature-Impact Model led to top KPI Lift – with no A/B Testing
Using Loops, Atera’s analysts detected that a particular modification was the primary cause of a KPI decline and were able to adjust their views about the success of a new feature release, ultimately implementing a third round of updates in the same product area. Thanks to the insights provided by Loops, their subsequent changes resulted in a substantial boost in Atera’s funnel conversion rates.
Yuval Regev Photo
Yuval Regev
Head of BI & Analytics
34%
Key business KPI
How Wahi used Loops to gain causal insight, analyze impact, and increase its KPIs
Our story with Loops kind of tells itself – we started with a free trial and we gained key insights. We took that and enhanced the product. Once that shipped, we used another Loops feature to prove the impact it would drive. I’d say we’re pretty excited about the impact on growth that Loops has helped us drive at Wahi.
Simon Trudeau Photo
Simon Trudeau
Head of Analytics and Optimization
50%
Lift in Engagement
200%
Conversion to next step
Powering Lift Across Top KPI’s
As a company that rigorously prioritizes efforts, Loops empowered us to identify and shift our focus efficiently. Loops expedited our decision-making processes, positively influencing our KPIs and attention allocation. Unlike other “actionable insight” solutions, Loops allowed us to proactively review the most impactful opportunities, rather than spending our time trying to search for them or extract them from dashboards.
Auke van Deutekom Photo
Auke van Deutekom
(former) Chief Growth Officer
34%
Increase in Logins
25%
Increase in core feature use
Translating customer behaviors into business metrics is challenging without a robust A/B testing structure or the necessary statistical expertise. What I love about Loops is that it simplifies this process, removing the complexity and effort required to get to causality… the most actionable insight for a product team. If you move this metric, this is the business impact.
Chris Douglas
Chris Douglas
Data & GTM Strategy (ex-Scribd, MongoDB, Facebook)
-
Closing the Loop on Hypotheses Prioritization
The primary advantage of Loops for us lies in the preliminary stage before execution – identifying hypotheses with a higher likelihood of success. Loops enables us to improve the success rate of product changes and allows us to concentrate on what truly matters.
From a whole day to less than an hour
Noa Kind Photo
Noa Kind
Senior Growth Product Manager
Root Cause Insights from Loops Feature-Impact Model led to top KPI Lift – with no A/B Testing
Using Loops, Atera’s analysts detected that a particular modification was the primary cause of a KPI decline and were able to adjust their views about the success of a new feature release, ultimately implementing a third round of updates in the same product area. Thanks to the insights provided by Loops, their subsequent changes resulted in a substantial boost in Atera’s funnel conversion rates.
34%
Key business KPI
Yuval Regev Photo
Yuval Regev
Head of BI & Analytics
How Wahi used Loops to gain causal insight, analyze impact, and increase its KPIs
Our story with Loops kind of tells itself – we started with a free trial and we gained key insights. We took that and enhanced the product. Once that shipped, we used another Loops feature to prove the impact it would drive. I’d say we’re pretty excited about the impact on growth that Loops has helped us drive at Wahi.
50%
Lift in Engagement
200%
Conversion to next step
Simon Trudeau Photo
Simon Trudeau
Head of Analytics and Optimization
Powering Lift Across Top KPI’s
As a company that rigorously prioritizes efforts, Loops empowered us to identify and shift our focus efficiently. Loops expedited our decision-making processes, positively influencing our KPIs and attention allocation. Unlike other “actionable insight” solutions, Loops allowed us to proactively review the most impactful opportunities, rather than spending our time trying to search for them or extract them from dashboards.
34%
Increase in Logins
25%
Increase in core feature use
Auke van Deutekom Photo
Auke van Deutekom
(former) Chief Growth Officer
Translating customer behaviors into business metrics is challenging without a robust A/B testing structure or the necessary statistical expertise. What I love about Loops is that it simplifies this process, removing the complexity and effort required to get to causality…the most actionable insight for a product team. If you move this metric, this is the business impact.
From a whole day to less than an hour
Chris Douglas
Chris Douglas
Data & GTM Strategy, Quantifi. (ex-Scribd, MongoDB, Facebook)
Easy, no-code setup

Find opportunities in your data no matter where it resides

How it works

Step 1
Connect to your data
Step 2
Pick the KPIs you want to maximize
Step 3
Start getting insights on your biggest opportunities
Step 4
Measure the Impact of every change you make

Loops ROI

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Turbocharge Analytics Resources

One Analyst can do the work of five Data Scientists

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Maximize Your KPIs

Lift conversion, retention and revenue metrics ↑ 20-200%

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Focus your efforts where they matter most

Loops measures the impact of your every initiative so you get recognized and the company gets growing

Be the Key to Growth

Setup in minutes
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